micro lecture 1 rational choice theory
Choice under Certainty: Review
Rational Choice Approach:
◮ Preferences can be represented by real-valued utility functions;
◮ Decision making becomes optimization problem: maximize utility,
subject to constraints.
Advantages:
◮ Compact theory and predictions from a relatively sparse,
tractable model.
◮ Optimization is a well-developed field in mathematics.
◮ Approach is strikingly general:
◮ Traditional economic matters like consumption and savings,
◮ business decisions (investment, hiring, entry, exit,. . . )
◮ and more (education choice, marriage, child-bearing, migration,
crime
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